ANALYSIS · CLAUSES 7, 8, 9, 10 & 11 · HIGH / MEDIUM / COMPLIANT
DATA · COMPETITION · TRAINING · SWITCHING · ADDENDUM
🇬🇧 AWS SERVICE TERMS EN — Section 1.20 :
"We may use information about your use of and interactions with the Services to improve the Services."
🇬🇧 Section 50.3 (AI Services — CodeGuru, Comprehend, Lex, Polly, Rekognition, Textract, Transcribe, Translate) :
"(a) we may use and store AI Content [...] to develop and improve the applicable Amazon AI Service and its underlying technologies; (b) we may use and store AI Content that is not personal data to develop and improve AWS and affiliated machine learning and AI technologies."
🏛 BRITISH LAW :
UK GDPR Art. 5(1)(b) (purpose limitation): data may only be collected for specified, explicit and legitimate purposes. "Improving services" is insufficiently specific. UK GDPR Art. 6: legitimate interest under Art. 6(1)(f) requires a documented balancing test — absent here. ICO Guidance on AI and data protection: training AI models on customer data requires explicit consent or a documented legitimate interest, not a broad contractual consent buried in standard terms.
◆ CONFLICT · UK GDPR PURPOSE LIMITATION · ICO ENFORCEMENT RISK
The combination of s. 1.20 (general usage data) and s. 50.3 (AI Content for model training) constitutes a broad, open-ended consent to data processing for purposes that are neither specific nor explicitly stated.
UK GDPR Art. 5(1)(b): purpose limitation violated.
UK GDPR Art. 13: information provided at the time of data collection must include the specific purposes — "improve the Services" does not satisfy this. The ICO has issued guidance specifically addressing AI training data and consent requirements.
🇬🇧 Sections 50.5 + 50.6 :
"You will not use, or allow a third party to use, AI Services [...] to develop or improve a similar or competing product or service." [s. 50.6] "You may not use AI Services to generate Content for the express purpose of training an AI model." [s. 50.5]
🏛 British Law :
Competition Act 1998 s. 18: abuse of dominant position — restricting competition by preventing customers from using data or outputs to develop competing services. CMA has specifically investigated cloud market competition (2023 cloud market study).
◆ POTENTIAL ABUSE · CMA SCRUTINY
Clauses preventing use of outputs for competitive development are directly within the scope of the CMA's cloud market investigation.
CA 1998 s. 18: if AWS holds a dominant position, these restrictions on downstream competition may constitute an abuse.
Trade Marks Act 1994 s. 10: benchmarking restrictions (s. 1.8) raise additional IP law concerns.
🇬🇧 Section 67.2.1 :
"Prepaid funds are nonrefundable and expire at the end of the period specified in the applicable Order."
🏛 British Law :
CRA 2015 s. 62 + Sch. 2 para. 1(d): a term permitting the trader to retain sums paid where the trader does not provide the service — presumptively unfair. Consumer Contracts Regulations 2013: right of withdrawal of 14 days for services not yet commenced.
◆ CONFLICT · CRA 2015 SCH. 2
Prepaid training funds that expire with no refund even if AWS modifies or withdraws training offerings fails
CRA 2015 Sch. 2 para. 1(d). AWS reserves the right to modify training content — removing courses already paid for.
Consumer Contracts Regs 2013 reg. 29 may apply.